E-Commerce Solutions

ecommerceEcommerce Solutions & Shopping Cart Software

Starting an online storefront opens the door to a vast new sales channel. It also introduces a lot of new challenges for your business. Most businesses we’ve seen that are unsuccessful because a business owner gets overwhelmed at the amount of work to build, host, and maintain their storefront. What they don’t know is that there is a clear path of steps that take your site from idea to completion. Let us show you the way.

Step 1 – Choosing an ecommerce provider

There are a lot of companies that offer an application you can attach to your website to ‘enable’ ecommerce. Some are even open source. We understand the Industry and can match you with the best ecommerce company to fit your needs.

Step 2 – Build Your Storefront

From web design to product entry, to setting up shipping and payment options, building your storefront can be a lot of work. Don’t let anyone fool you, it’s going to take some patience, and probably a few late nights! This is where many business owners get bogged down and find themselves out of their skill level, and worse yet, out of time. Most Ecommerce businesses fail before the site even goes live! By allowing us to help you build your website we’ll be able to get you up and running in less time and you’ll be able to focus on your business.

Step 3 – Online Marketing

The single most important success factor in ecommerce is search engine marketing. Sites that are getting traffic from the search engines are generally doing well. Sites that aren’t are usually struggling. The whole ‘Build it and they will come’ mentality is long gone. But where do you start? How do you get good listings in the search engines? You can learn how to optimize your site for the search engines and bid effectively on pay per click on your own, but you’re looking at hundreds of hours of research and trial and error. Or you can call us.

Step 4 – Storefront Management

Alright, you’re site is up, you’ve even gotten a few orders, now what? Besides the obvious need for a fulfillment system, you have to remember that running an ecommerce site is an ongoing effort. New Inventory, Discounts and Specials, Customer Management, A/B testing all take time. The right mix of offers and marketing can dramatically increase your conversion rate and profit. Let us help you with the ongoing management of your storefront.

We’ve helped many brick and mortar stores open an online storefront, and we can help you. Call us today. 303.587.3277